7 Popular Fetishes on the Rise in 2025

With society becoming much more open about sexuality, there are some fetishes that are gaining mainstream popularity. The kinks are no longer a hidden taboo. Instead, they are explored freely, thanks to online communities, specialized platforms, and dating apps. From the classic foot worship to financial domination growing trend, people are now discovering some new ways to experience intimacy and pleasure.

Whether you are just a curious person or are actually willing to indulge, understanding the trends will help you to explore your desires or just satisfy modern sexuality’s curiosity. Here are the 7 fetishes that are in 2025 seeing some significant growth, along with insights into why they are becoming much more popular than before.

Foot Fetish— Podophilia

It is one of the most common kinks that continues to dominate as a widespread sexual interest. As per the studies, 21% of bisexual/gay men and 18% of heterosexual men have fantasized about feet. While approx. 11% of the bisexual/lesbian women and 5% of straight women enjoy foot-related play.

Appeal lies in psychological and sensory aspects. The feet consist of 1000s of nerve endings. It makes them a highly sensitive part to touch. Some activities like foot massages, foot jobs (using the feet for stimulation), and toe sucking offer intense physical pleasure. Also, with the availability of the open-minded foot fetish cam girls, it seems like the audience have found the wonderland to satisfy their fetish and kink requirements. So, if you are someone who wishes to fulfill yours, all you need to do is find the right platform and get on with it.

Hair Fetish— Trichophilia

Hair fetishes, whether it is focused on scalp hair, pubic hair, or armpit hair, are all gaining traction. As per a study, it has been found analyzing the fetish discussion groups that 33% of the fetishes include body parts, with hair ranking to be, right after feet.

For a few people, it is the flowing soft locks or the coarse and untamed strands. For others, it is an act of cutting, brushing, or smelling the hair that triggers the arousal. Moreover, pheromones play a role, too, as the body hair traps some natural scents, which are powerful turn-ons.

It’s interesting that hirsutophilia, the arousal from the body hair, is seen to be the resurgence that coincides with the body hair’s natural movement.

Exhibitionism and Voyeurism

It is all about the thrill of being watched or seen. While Voyeurism is all about watching the others do the act, exhibitionism is about being watched. These are two sides of a similar coin. The Harvard Sex Week survey found that approx. 46% of the participants engaged in some or the other form of roleplay or BDSM, with exhibitionist and voyeuristic themes being quite common.

Consensual Voyeurism, like the adult theaters or the live cam shows, is booming, while the exhibitionists enjoy the platforms for safely sharing the kink. The adrenaline rush of getting observed or observing taps into primal instincts. It makes the fetish widely appealing and thrilling.

Age Play

It is about taboo and nurturing dynamics. The age play includes consensual roleplaying wherein the partners take age-based roles, like caregiver, student, teacher, or others. While it’s still controversial, it is much more about the power exchange and nurture than the actual age.

As per a 2016 conducted Canadian study, it was found that approx. 26% of the participants tried fetish activities, with age play being the increasingly growing niche. For a few, it is about revisiting innocence. For the others, it is about the caregiving dynamics and the dominance.

The key here is to set clear consent and boundaries. Moreover, when done ethically, age play can actually be a deeply intimate experience for one to enjoy.

Sensation Play

Focused on heightened tactile experiences, sensation play is all about ice, wax, feathers, and even some rough textures like latex or ropes. As per a survey, approx. half of the respondents experimented with the roleplay or the sensory kinks.

The fetish is all about the anticipation. Be it blindfolding the partner or alternating between the sharp sensations and soft strokes, it keeps a body guessing and makes every single touch much more intense. It is one of the favorites in the BDSM circles but is even gaining popularity among vanilla couples who are looking to spice things up.

Incest Roleplay

It’s a taboo fantasy that is focused on stepsister/stepbrother-type scenes. It is one of the most highly searched fantasies online. While the actual incest is unethical and illegal, the fantasy roleplay allows the people to explore the taboo dynamics of safety.

As per the yearly reports by Pornhub, step-family consistently ranked among the top searches. If you ask why, well, as per psychologists, it is less about the real family and much more about the forbidden power dynamics. It is similar to why the employee and boss or the student and teacher fantasies are quite popular today.

Breast Fetish— Mazophilia

This fetish is much more about physical attraction. It goes beyond the typical attraction. For some, it is about the full-blown fetish. As per the studies conducted on body part fetishes, it’s been seen that breasts are the 2nd most common focus, especially among men.

It is not just about the looks. The act of nursing, like ANR or adult breastfeeding, is the sub-fetish that is gaining attention. It blends intimacy with the nurturing sensations.

Final Thoughts- Fetishes are now more mainstream than before

From foot worship to taboo roleplay, the top fetishes in 2025 reflect upon society, which is much more open to exploring desires. With 43% of the people having admitted to having the fetish, it is clear that the kinks are now becoming normal. Also, it is all about communication, exploration, and consent, which makes the fetishes exciting and healthy today.

Whether you are just curious about the trends or already got deep within the kinks, there has never been a much better time to explore the fetish safely. For anyone looking to connect with like-minded individuals, the platforms offer judgment-free spaces for diving deep into their desires. It is, after all, considering that pleasure is normal, and in 2025, anything can go ahead as long as it remains consensual.